More Donors. Better Retention. Lower Cost Per Liter.
AI-powered donor intelligence that helps plasma centers find, keep, and reactivate donors — at a fraction of traditional acquisition costs.
Request a DemoThe global demand for plasma-derived therapies is growing, but 50% of first-time donors never return. Acquisition costs keep climbing while retention stays flat. And the donors who do come back are not all equal — some are loyal long-term contributors, others are purely motivated by incentives and will leave the moment a competitor offers a better bonus.
FyndEm Engage uses AI to understand your donors at an individual level — predicting who will stay, who will churn, who influences others, and where your next high-value donors are hiding.
Behavioral Donor Segmentation
Moves beyond demographic profiles to segment donors by how they actually behave — visit frequency, loyalty patterns, incentive sensitivity, seasonal trends, and referral activity. Each segment gets a tailored engagement strategy.
Retention Prediction
AI scores every donor on their likelihood of returning for their next visit. First-time donor retention — the industry’s most critical metric — gets special attention with targeted interventions triggered by risk signals.
Influencer Identification
Discovers the donors whose social connections drive new donor acquisition. One loyal donor can be responsible for bringing in 5–12 new donors through word-of-mouth. Our AI identifies who these influencers are.
Reactivation Targeting
For lapsed donors, the platform identifies which ones are most likely to return with the right outreach, and recommends the optimal message, incentive, and timing to win them back.
Cost-Per-Liter Optimization
Connects donor intelligence to collection economics. See which segments deliver the highest yield at the lowest cost, and reallocate marketing spend accordingly.
Ready to Transform Donor Intelligence?
See how FyndEm Engage can boost retention and lower your cost per liter.
Request a Demo